I created crush with the edgier woman in mind. I wanted to create a brand where I felt represented as someone who isn’t super dainty, girly and pink. While I love all the cute lash brands and dressing up girly from time to time, its not always me and that's okay! I wanted to create crush as a good crossover for the lash gal or artist that feels the same way I do. Something that says “yes I’m a girl but i’m also a little edgy. I have tattoos, piercings, I listen to music outside of the norm. I'm a bad ass” Im excited to share this with everyone and can’t wait to see the growth of crush and hope you love it just as much as I do.